Market Research Project – Part 2
Data Collection, Analysis, and Report Writing
Video: https://youtu.be/CqaFYgRGDmo?si=Y_VYK0IKj8VIC881
Identify a product or service in the market that interests you. Conduct a comprehensive market research study on it. This could include identifying the target audience, understanding their needs and preferences, analyzing the competition, and identifying potential marketing strategies.
Key Topics to consider below for this Part 2:
Data Collection: Execute your research plan. This could involve conducting surveys, interviews, focus groups, etc.
Data Analysis: Analyze the data collected to draw meaningful insights. This could involve identifying patterns, trends, and key findings.
Report Writing: Write a comprehensive report on your findings. The report should include an introduction, methodology, findings, and conclusion. It should also include recommendations for marketing strategies based on your findings.
REQUIREMENTS TO TURN INTO THE DROP BOX:
A minimum of ONE page, organized in APA format, with the various key points for Part 1
Proper citations for research and data that you have either paraphrased or quoted from.
Works Cited section at the end of Part 1 with the various sources used.
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